Susan Hwang Nanzer joins Precision Sample as Chief Revenue Officer


Denver, Colorado

Precision Sample is proud to announce Susan Hwang Nanzer has joined the company as Chief Revenue Officer and has been appointed to the executive committee. She will oversee global sales for the company and will play an integral part of the steering committee that will grow Precision Sample beyond its current footprint.


Susan is a veteran of the industry with over sixteen years of experience in sales, marketing, and customer insight. Most recently, she was the SVP of North American sales for Instantly (uSamp) and played a significant role in the rapid growth and expansion of the company. During her tenure, she helped built relationships and positioned Instantly as a top tier market research provider.

Prior to Instantly, she was a key contributor and influencer at Greenfield Online (SRVY) that eventually sold to Microsoft in 2008 as well as goZing, which sold in 2005, prior to the acquisition of of both companies. Throughout her career, she has been influential in both the development standards, technology and innovation that supports the global market research and insights ever changing landscape.

When discussing the addition to the company, Don Golden, President of Precision Sample stated: “We could not be happier that Susan has chosen to join us and are infinitely confident that she will be a key contributor as we expect the company to grow by many magnitudes in the next few years.”

About Precision Sample

Founded in 2010, Precision Sample is a member of the Metrix Lab & Macromill family of companies and one of the largest and fastest growing sample providers in the market research industry. With a focus on emerging technologies, Precision Sample helps it’s customers connect with consumers where they live via traditional online methods as well as at social networks and via mobile devices. Precision Sample’s clients have access to one of the most representative and dynamic panels available with over 3,000,000 highly vetted, active and validated respondents.

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