5 Dirty Secrets of the New Sample Paradigm

The sample industry has evolved over the past 24 months to leverage integrated partnerships to build “sharing economy” panels. These panels are now offered by traditional sample companies, new breed social media sample companies as well as through sample exchange marketplaces. As with any evolution there are positive and negatives that must be fully understood by informed buyers to yield reliable data and accurate insights.

Precision Sample is pleased to share its findings of extensive research-on-research it has conducted on its own panels and learnings from being on the leading edge of the technology enabled sample paradigm to our industry colleagues.

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